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Shopify to WordPress Migration

Not every store is heading to Shopify — a steady number of owners move the other way for control, cost, and full ownership of their store's code and data. This move takes more setup than the reverse direction, so it only makes sense if WordPress genuinely fits how you want to run things.

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Free migration assessment · Data integrity verified · SEO preserved

  4.9/5 rating |500+ US brands served |8+ years in web development

Why Owners Leave Shopify for WordPress

Cost

Shopify charges a monthly platform fee plus a transaction fee of roughly 0.5–2% on every order unless you use Shopify Payments exclusively. On a high-volume store, that adds up to real money every month that WooCommerce's open-source, hosting-only cost structure avoids.

Control

On Shopify, you're operating inside their infrastructure and their rules — including the possibility of account suspension. WooCommerce on your own hosting gives you full access to your code, your data, and your store's technical SEO, with no platform-level restrictions.

This move is more work than the reverse direction

Shopify to WordPress requires more manual setup than WordPress to Shopify, since you're moving from a managed platform to one you configure and maintain. It's worth being clear about your reason before starting — this pays off when WordPress's flexibility and cost structure genuinely fit your business, not as a default move.

What Needs Careful Handling

AreaWhat to Know
Customer passwordsShopify doesn't allow exporting passwords — customers need to reset theirs after migration. A clear pre-launch email reduces confusion.
Product variantsThe most complex part of the migration — prices, SKUs and stock levels need verification after transfer.
HTML formattingShopify's product description HTML doesn't always render identically in WordPress — check tables, video embeds and custom HTML.
Category mappingShopify collections don't map perfectly to WooCommerce categories — needs manual review, not assumption.
SEO redirectsEvery existing Shopify URL needs a mapped redirect to its new WordPress equivalent to preserve rankings.

Our Migration Process

1

Audit & Plan

We review your current Shopify store, catalog complexity and customization needs to scope the WordPress rebuild.

2

Set Up WordPress & WooCommerce

Hosting, WooCommerce and the store structure are configured before any data moves.

3

Migrate Products & Data

Products, variants, customers and order history are transferred with verification, not assumption.

4

Rebuild Store Customizations

Anything relying on Shopify apps or theme features gets rebuilt as WooCommerce equivalents.

5

Map & Implement Redirects

Every existing Shopify URL is mapped to its new WordPress equivalent to preserve search rankings.

6

Customer Communication

We help prepare a clear pre-launch email explaining the password reset process to customers.

7

Launch & Verify

We confirm data integrity, test checkout, and monitor Search Console after launch.

Shopify to WordPress Migration — FAQ

Mostly cost and control. Shopify charges monthly platform fees plus a transaction fee of roughly 0.5–2% on every order unless you use Shopify Payments exclusively — on a high-volume store this adds up fast. WooCommerce on WordPress is open-source, so you pay only for hosting, and you own your store's code and data outright rather than operating inside Shopify's infrastructure.

Generally yes. Shopify to WordPress requires more manual setup since you're moving from a managed, opinionated platform to one you configure and maintain yourself. It only pays off if WordPress's flexibility genuinely fits how you want to run the store — this is worth being clear-eyed about before starting.

Shopify does not allow exporting customer passwords, for security reasons. After migration, customers need to create new passwords on your WooCommerce store. Sending a clear welcome email explaining the migration, with a password reset link, before launch reduces confusion and support tickets.

Variable products are typically the most complex part of this migration. Prices, SKUs and stock levels need verification after transfer, and Shopify's HTML formatting in product descriptions does not always render identically in WordPress — tables, embedded video and custom HTML are worth checking specifically.

Not perfectly — this needs verification as part of the migration rather than being assumed. Category and tag structures often need manual review to make sure the mapping reflects how you actually want products organized in WooCommerce.

Yes, if the migration maps every existing Shopify URL to its new WordPress equivalent with proper redirects. WooCommerce on WordPress actually gives you more direct control over URLs, metadata and schema than Shopify allows, which can be an SEO advantage going forward once the transition itself is handled cleanly.

Depends on catalog size, variant complexity and how much store customization needs rebuilding on WordPress. We provide a specific timeline after reviewing your store.

WordPress hosting is typically far lower than Shopify's combined platform and transaction fees, but you take on responsibility for hosting, security and plugin maintenance yourself — either directly or through an ongoing support arrangement.

Own Your Store, Not Rent It

Tell us about your Shopify store and what's driving the switch, and we'll map out a clean path to WordPress.

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